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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

Disclaimer

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With Online Ordering, orders placed through your own channels (website, native apps, social media, Google page) show up on your POS.POS and Aggregator / Middlewares that support these features offer more streamlined Online Ordering integrations:

Channel based menus & pricing

Channel based order tags

Staff tips

What is DoorDash Online Ordering?

Live menu sync

Order ready signal

Real-time 86ing

Self-guided store setup

Self-serve integration activation

What features are required for Preferred Integration status?

Discover local, on-demand delivery or pickup from restaurants, grocery, convenience stores, and more.

I'm a Customer...

Our signup process takes just a few minutes, and most Dashers can start earning within days.

I want to Dash...

Grow your business and reach new customers on the DoorDash App or on your website by partnering with us.

I'm a Merchant...

Get your account and store set up on DoorDash

Mx - Alcohol Visitors

Mx - Sponsored Listings Visitors

Mx - Promotions Visitors 

Mx - Returning Marketplace Users

Ninetailed - EN US Only

Ninetailed - Returning Users

Traffic includes: 
utm_source=Google&utm_medium=Paid_Display
utm_source=Google&utm_medium=Paid_Search
utm_source=Bing&utm_medium=Paid_Search

NT - Paid Search & Display Traffic (BOF)

Ninetailed - US Only (New)

Ninetailed - US Only

Catering Traffic

Ninetailed - EN Only

Ninetailed Audience - Cx Reach - David Cohen

Ninetailed - Mx - Profitability - Brett Geigher 

Ninetailed - Mx - Cx Reach - Nicole Bean

Ninetailed - Mx - Profitability - Angela Wright

Includes users who visited landing pages with clean URLs (ie: URLs without query parameters).
This typically filters for traffic from non-paid sources, such as organic search, direct visits, or untagged referrals, and excludes most paid media, tracked email, or campaign links that use UTM parameters.

Ninetailed - Non-paid Traffic [Testing]

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

We think by focusing on the pricing plan module and adding it top of fold, we will increase conversion.

Mx - Ninetailed - Marketplace Pricing v Content Test

Mx - Homepage - Content Retargeting - Promotions

Mx - Homepage - Content Retargeting - Alcohol

Mx - Homepage - Content Retargeting - Sponsored Listings

Mx - Ninetailed - Homepage Hero Returning Users - Recommended Product

When users return to the Marketplace Landing page, they see a "Welcome Back" Message in the Hero

Mx - Ninetailed Personalization - Marketplace Returning users

For returning users, show a "welcome back" message in the hero for Homepage

Mx - Ninetailed Personalization - Homepage Returning Users

Mx - Ninetailed - Homepage Hero Returning Users Messaging

For returning users, show a "welcome back" message

Mx - MP Page - Returning Users

Mx - Ninetailed Experience - Cx Reach - David Cohen

More benefit-driven, Dasher-first language (highlighting earnings, variety, and flexibility) will increase engagement and conversion versus generic product naming. https://docs.google.com/document/d/17IbgVyIBWxOQrlPFMwRRjaDz579xRI4KZXQQ7F3Y4qs/edit?usp=sharing

Dx - Ninetailed - Shop & Deliver Homepage Hero Test

Hypothesis: If we replace current homepage copy with concise, benefit-forward messaging and value proof points similar to those used by UberEats and ChowNow, then we will increase lead form submissions from merchants because the new positioning will better align with their priorities and decision-making criteria.


Brief: https://docs.google.com/document/d/1idJE_EGsJwgSjr0o9LpM3phFoPEpK0mV8WeX0YSJwtA/edit?tab=t.0

Mx - Ninetailed - Homepage Hero Copy Test

The purpose of this test is to ramp up the new signup flow. 

Dx - Ninetailed - Login V3 Ramp Up

Shortening the page will improve lead form submissions. 

Mx - Ninetailed - Online Ordering - Shorter Page

Mx - Ninetailed - Homepage Image Test

Mx - Ninetailed - DCP - Video

[NT-5] DDfb Ninetailed testing

DDfB Pharma CTA: Connect Now vs Connect with Sales

[NT-4] DDfB Ninetailed Prod Testing

[NT-2] Dx Production Testing

If we replace the form on Commerce Platform page with a video, conversion will stay flat. 
https://app.amplitude.com/analytics/doordash/chart/xj3wwwpg?source=copy+url

Mx - Ninetailed - DCP Hero

DDfB - Ninetailed Catering - Order now/Concierge form Test

Variant with new headline + imagery will result in improved conversions. 

Mx - Ninetailed - Alcohol Hero Test

Mx - Ninetailed - DCP Form Test - Shortened Version

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test [Inactive]

A/B test restaurants page hero embedded or not

Mx - Restaurants Page Test Allie

Test (Mx) - Ninetailed - Conference 

test

Mx - Ninetailed Experience - Cx Reach - Nicole Bean

Mx - Ninetailed Experience - Profitability - Angela

Mx - Ninetailed Experience - Profitability - Brett

Mx - Ninetailed - DCP Form - Header Copy Test

Will having hero / not having hero drive better performance? 

Mx - Restaurants - Hero Test - Susan

Adding social proof into the hero of the Online Ordering page will increase conversion rate. 

Mx - Ninetailed - Online Ordering Social Proof

Testing headline + form on page  vs. headline + form behind button + photo. If including the photo doesn't hurt conversion we'd like to go that route

Mx - Ninetailed - Online Ordering Hero with Form Embedded

Dx - Ninetailed - Getting Started Hero Banner Test

DDfB CTA Button Connect Now vs Connect with Sales

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Learn how to integrate your POS system with DoorDash so you can receive all of your orders in the same place.

Mx - Learning Center - Integration Onboarding

Global

How to Integrate Your POS with DoorDash 

Everything you need to know about staff tips on DoorDash.


 Mx - How Staff Tips Work on DoorDash

United States & Canada

How Staff Tips Work on DoorDash

In this online guide, learn how to navigate the Merchant Portal to track your business performance, get actionable insights, and make adjustments directly on the platform.

Mx - How to Navigate the Merchant Portal - Header

How to Navigate the Merchant Portal

Getting a DoorDash Merchant tablet is easier than ever.

Mx - Access Tablet - Header

How to Access Your DoorDash Tablet

Everything you need to know about DoorDash financials.

DoorDash Merchant Portal Financials

Understanding Your DoorDash Financials

Learn about the DoorDash Preferred Integrations Program (DPIP), which tracks POS and middleware providers' integration health in real-time.


Mx Learning Center - Understanding the DPIP Hero

Understanding the DoorDash Preferred Integrations Program

Learn how to onboard, update your menu, manage orders, and other resources for your Square integration.

LC-hero-1208x1080-POS-Square

Manage Your Square Integration with DoorDash

Learn how to sign up for DoorDash, set up your store, and begin taking orders in no time.

Get Started on DoorDash

How to Sign Up for DoorDash as a Merchant

By following these simple steps, you can ensure your customers have access to key information about your restaurant that will encourage them to order from your store time, and time again.

merchant portal on laptop

Set Up for Success: How to Go Live

Your team is an integral part of your business — which is why we want to help you set them up for success. In this article, we’ll cover the basic skills your staff needs, including how to accept and process orders, address common problems and follow best practices.

Learning Center - Train Your Team

How to Quickly Train Your Team to Use DoorDash

Learn how to set up your DoorDash Merchant Tablet to start receiving orders and grow your store.

Set Up Your Tablet

How to Set Up Your DoorDash Tablet

You can contact support via email, within the Merchant Portal or by phone. Getting support via the Merchant Portal is ideal for account issues like menu updates, banking/deposit complications, and portal login difficulties.

Contact DoorDash Merchant Support

How to Contact DoorDash Merchant Support

Everything you need to know about DoorDash merchant login, such as accessing your account, finding your password, adding new users, and more.

Merchant Portal - Logging In

How to Log In to the Merchant Portal

 Learn how to integrate DoorDash with Checkmate, Deliverect, Otter, or Toast.

LC-hero-1208x1080-v73.04.01-POS-Getting-Started (1)

Getting Started with POS Integrations

Everything you need to know about how to get started setting up your store on the Merchant Portal, like adding your restaurant address, phone number, and store hours.

Merchant Portal Store Essentials

How to Set Up All Your Store Essentials on DoorDash

Everything you need to know about how to set up your DoorDash banking information on the Merchant Portal.

DoorDash Merchant Portal Banking

How to Set Up Your Restaurant’s Banking Information

Read up on eight high quality integration partners that are on the road to meeting our rigorous quality standards.

Learning Center:  Selecting a POS system (feature)

Today's 8 High Quality POS Partners for your Restaurant Integration with DoorDash

Learn how to use your tablet to handle deliveries, update your menu, and grow your business.

LC-hero-1208x1080-v86.01 DD tablet everyday operations

How the DoorDash Tablet Improves Your Restaurant’s Everyday Operations

We want to help ensure managing your restaurant is as smooth as it can be. One of the ways we do that is by integrating with your POS (point-of-sale) system.

twoColumnFeature-pos2

POS Integration Overview

Learn how to onboard, update your menu, manage orders, and other resources for your Otter integration.

LC-hero-1208x1080-v66.01.01-POS-Otter

Manage Your Otter Integration with DoorDash

Learn how to onboard, update your menu, manage orders, and other resources for your Toast integration.

LC-hero-1208x1080-v65.03.04-POS-Toast

Manage Your Toast Integration with DoorDash

Learn how to onboard, update your menu, manage orders, and other resources for your Checkmate integration.

LC-hero-1208x1080-v67.03.09-POS-ItsaCheckmate

Manage Your Checkmate Integration with DoorDash

Learn how to onboard, update your menu, manage orders, and other resources for your Deliverect integration.