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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

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Alex Campanelli | Read interviews, trends, and tips for owning, operating, and ultimately growing a business.

Ninetailed - EN US Only

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test

[NT-3] Mx Ninetailed Prod Testing

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Dx - Ninetailed - Getting Started Hero Banner Test

[NT-2] Dx Production Testing

[NT-5] DDfb Ninetailed testing

[NT-4] DDfB Ninetailed Prod Testing

These restaurant advertising strategies can help you reach new customers, while also reminding previous guests that it’s time for a visit.


Restaurant employee working at the counter with orders ready for pickup with DoorDash

Mx (CA/AU/US) Blog - restaurant advertising - featured image

Global

How to Reach New Customers with Restaurant Advertising

Learn how supermarket marketing, strategic promotions, and meeting customers where they are can help grocery stores increase sales. 

Mother and child shopping in a supermarket

Mx (CA/AU/US) Blog - Creative ways to increase supermarket sales

United States, Canada & Australia

Creative Ways to Increase Supermarket Sales

Looking to grow your restaurant’s reach and bring in more revenue? Learn how to get started with direct mail for restaurants.


Direct mail for restaurants DoorDash ribbons and stickers 

Mx (US/AU/CA) Blog - Direct mail for restaurants

10 Ways to Use Direct Mail for Restaurant Marketing

Help your business grow by taking these extra steps to provide excellent restaurant service and offering a variety of ways for guests to dine with you.

Restaurant service, staff smiling and making pizzas at a restaurant

Mx (US/AU/CA/NZ) Blog - Restaurant service

How to Improve Restaurant Service to Keep Customers Coming Back

Learn how TikTok marketing can help restaurants, liquor stores, grocery stores, and other small businesses reach new customers. 

Mx Blog (US) - Florals and phone TikTok marketing

United States & Canada

How to Use TikTok for Small Business Marketing

The convenience of online grocery shopping is here to stay. Learn grocery delivery trends from DoorDash. 

Alex Campanelli

How to Reach New Customers with Restaurant Advertising

Creative Ways to Increase Supermarket Sales

10 Ways to Use Direct Mail for Restaurant Marketing

How to Improve Restaurant Service to Keep Customers Coming Back

How to Use TikTok for Small Business Marketing

Grocery Delivery Trends: How People Are Spending & Shopping Online