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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

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Erica Hays | Read interviews, trends, and tips for owning, operating, and ultimately growing a business.

Ninetailed - EN US Only

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

DDfB Pharma CTA: Connect Now vs Connect with Sales

Dx - Ninetailed - Getting Started Hero Banner Test

DDfB CTA Button Connect Now vs Connect with Sales

[NT-5] DDfb Ninetailed testing

[NT-4] DDfB Ninetailed Prod Testing

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

test

[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

[NT-2] Dx Production Testing

Learn how this San Francisco neighborhood staple used DoorDash Capital to expand their business, even in the city's unpredictable restaurant market.

Fiorella case study: table spread

Global

How Fiorella Scaled Their Business Amid Uncertainty with DoorDash Capital

Learn how this Washington DC-based Mexican restaurant created a recipe for success with Sponsored Listings, integrations, and DashPass. 

Mx - Mi Video - huevos rancheros - hero

How Mi Vida Doubled their DoorDash Sales Year-Over-Year

Discover how Lazy Days Brewing used DoorDash to establish their brand and make the most of their existing POS system.

Mx - Lazy Days Brewing Success Story - Hero

Erica Hays

How Fiorella Scaled Their Business Amid Uncertainty with DoorDash Capital

How Mi Vida Doubled their DoorDash Sales Year-Over-Year

Lazy Days Brewing Uses DoorDash to Overcome Early Entrepreneurial Challenges