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Grow sales on your own channels with the DoorDash Commerce Platform

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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

Disclaimer

If you'd like to request an integration, click “Request partner” below

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With Online Ordering, orders placed through your own channels (website, native apps, social media, Google page) show up on your POS.POS and Aggregator / Middlewares that support these features offer more streamlined Online Ordering integrations:

Channel based menus & pricing

Channel based order tags

Staff tips

What is DoorDash Online Ordering?

Live menu sync

Order ready signal

Real-time 86ing

Self-guided store setup

Self-serve integration activation

What features are required for Preferred Integration status?

Discover local, on-demand delivery or pickup from restaurants, grocery, convenience stores, and more.

I'm a Customer...

Our signup process takes just a few minutes, and most Dashers can start earning within days.

I want to Dash...

Grow your business and reach new customers on the DoorDash App or on your website by partnering with us.

I'm a Merchant...

Discover what you can do to increase your business's profitability with advice from other business owners.

Ninetailed - Returning Users

Traffic includes: 
utm_source=Google&utm_medium=Paid_Display
utm_source=Google&utm_medium=Paid_Search
utm_source=Bing&utm_medium=Paid_Search

NT - Paid Search & Display Traffic (BOF)

Ninetailed - EN US Only

Ninetailed - US Only (New)

Ninetailed - US Only

Catering Traffic

Ninetailed - EN Only

Ninetailed Audience - Cx Reach - David Cohen

Ninetailed - Mx - Profitability - Brett Geigher 

Ninetailed - Mx - Cx Reach - Nicole Bean

Ninetailed - Mx - Profitability - Angela Wright

Includes users who visited landing pages with clean URLs (ie: URLs without query parameters).
This typically filters for traffic from non-paid sources, such as organic search, direct visits, or untagged referrals, and excludes most paid media, tracked email, or campaign links that use UTM parameters.

Ninetailed - Non-paid Traffic [Testing]

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

Mx - Ninetailed - Homepage Hero Returning Users Messaging

More benefit-driven, Dasher-first language (highlighting earnings, variety, and flexibility) will increase engagement and conversion versus generic product naming. https://docs.google.com/document/d/17IbgVyIBWxOQrlPFMwRRjaDz579xRI4KZXQQ7F3Y4qs/edit?usp=sharing

Dx - Ninetailed - Shop & Deliver Homepage Hero Test

Hypothesis: If we replace current homepage copy with concise, benefit-forward messaging and value proof points similar to those used by UberEats and ChowNow, then we will increase lead form submissions from merchants because the new positioning will better align with their priorities and decision-making criteria.


Brief: https://docs.google.com/document/d/1idJE_EGsJwgSjr0o9LpM3phFoPEpK0mV8WeX0YSJwtA/edit?tab=t.0

Mx - Ninetailed - Homepage Hero Copy Test

Mx - Ninetailed - Homepage Image Test

The purpose of this test is to ramp up the new signup flow. 

Dx - Ninetailed - Login V3 Ramp Up

Mx - Ninetailed - DCP - Video

Shortening the page will improve lead form submissions. 

Mx - Ninetailed - Online Ordering - Shorter Page

[NT-5] DDfb Ninetailed testing

DDfB Pharma CTA: Connect Now vs Connect with Sales

[NT-4] DDfB Ninetailed Prod Testing

[NT-2] Dx Production Testing

If we replace the form on Commerce Platform page with a video, conversion will stay flat. 
https://app.amplitude.com/analytics/doordash/chart/xj3wwwpg?source=copy+url

Mx - Ninetailed - DCP Hero

DDfB - Ninetailed Catering - Order now/Concierge form Test

Variant with new headline + imagery will result in improved conversions. 

Mx - Ninetailed - Alcohol Hero Test

Mx - Ninetailed - DCP Form Test - Shortened Version

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test [Inactive]

A/B test restaurants page hero embedded or not

Mx - Restaurants Page Test Allie

Test (Mx) - Ninetailed - Conference 

test

Mx - Ninetailed Experience - Cx Reach - Nicole Bean

Mx - Ninetailed Experience - Cx Reach - David Cohen

Mx - Ninetailed Experience - Profitability - Angela

Mx - Ninetailed Experience - Profitability - Brett

Mx - Ninetailed - DCP Form - Header Copy Test

Will having hero / not having hero drive better performance? 

Mx - Restaurants - Hero Test - Susan

Adding social proof into the hero of the Online Ordering page will increase conversion rate. 

Mx - Ninetailed - Online Ordering Social Proof

Testing headline + form on page  vs. headline + form behind button + photo. If including the photo doesn't hurt conversion we'd like to go that route

Mx - Ninetailed - Online Ordering Hero with Form Embedded

Dx - Ninetailed - Getting Started Hero Banner Test

DDfB CTA Button Connect Now vs Connect with Sales

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Learn how a Winston-Salem favorite used DoorDash’s Merchant Referral Program to strengthen local ties — and help other restaurants grow.

Mx - La Victoria - Header

Global

La Victoria grows community reach with the DoorDash Merchant Referral Program

DoorDash Partnership Plans and products give merchants flexible ways to offer delivery and pickup and grow their businesses. 

Mx - Partnership Plans - Hero

United States

DoorDash Partnership Plans Give Merchants More Options

Discover how to write a restaurant sommelier job description that attracts top talent, defines expectations, and elevates your wine program.

Mx (Global) - How to Write the Perfect Restaurant Sommelier Job Description - Header Image

How to Write the Perfect Restaurant Sommelier Job Description: A Guide for Restaurants

Mx Blog - Sommelier Job Description - Hero Image

Restaurant Sommelier Job Description Template: Duties, Skills & Hiring Tips

Discover the must-have features of a restaurant online ordering system, from commission-free ordering to branded websites, apps, and loyalty tools. 

Mx Blog - Commerce Platform - Online Ordering System Featured Image

What to Look for in a Restaurant Online Ordering System

Discover the essential differences between fast food and fast casual dining to help you decide which restaurant model aligns best with your business goals.

Mx Blog: Fat Food vs. Fast Casual

Fast Food vs. Fast Casual: Which is Right for Your Business?

Boost restaurant profits with menu engineering tips. Learn to analyze costs, design menus, and optimize pricing for success.

Tableside Order & Pay - Integrations 

Menu Engineering 101: Practical Tips to Increase Restaurant Profits

Learn how this popular new Washington, DC-based Filipino restaurant drives sales and offers its signature hospitality through delivery. 

Mx Blog - Hiraya success story - featured image

How Hiraya Reaches Beyond their Neighborhood with DoorDash

With 160+ locations known for stone-baked pizzas and local craft brews, Mellow Mushroom expanded their customer reach through DoorDash Drive On-Demand delivery.

Mx Blog - Success Stories: Mellow Mushroom (1)

United States, Australia & New Zealand

How Mellow Mushroom's Holiday Promotion Drove 200% More Drive On-Demand Orders

Discover how Sundaze Burgers transformed from a virtual pop-up into a thriving six-figure business in Poughkeepsie, NY with DoorDash's support.

Mx Blog (US/CA/AU/NZ) - Sundaze Burgers Success Story - Burgers

How Sundaze Burgers Grew Monthly DoorDash Sales by 473%

Learn how to prep pizza for delivery and keep it crispy with these tips to improve the taste and quality of your delivery pizzas.

Mx Blog - Zalat Pizza - pizza group

How Restaurants Can Deliver the Perfect Pizza

Discover how this Asian cuisine-focused food delivery platform leveraged a preferred partnership with DoorDash Drive On-Demand to boost operations, customer satisfaction, and achieve remarkable growth.

Mx - Learning Center (Fantuan)

How Fantuan Increased Weekly Orders by 5X with DoorDash Drive On-Demand

Tacos Frida's authentic Oaxacan cuisine thrives in Montreal, with DoorDash deliveries boosting their business and community connections.

Mx Blog (US/CA/AU/NZ) - Success Story - Tacos Frida - Featured image

How Tacos Frida Grew Beyond Their Neighbourhood by Partnering With DoorDash

Learn how Falafel Yoni in Montreal grew with DoorDash's help, offering authentic Middle Eastern flavours and expanding their reach.

Mx Blog (US/CA/AU/NZ) - Success Story - Falafel Yoni - featured image

How Falafel Yoni Grew Their Restaurant Business with DoorDash’s Local Marketing Program

Learn why DoorDash is the ultimate third-party delivery platform for restaurants and a wide variety of merchants.

Mx Blog - How to Partner With DoorDash: Your Complete Guide to Third-Party Delivery - hero

How to Partner With DoorDash: Your Complete Guide to Third-Party Delivery

Discover how to conduct a SWOT analysis for your restaurant to enhance your growth strategy, including our free template.

Mx Blog: Group Meeting 

How to Do a SWOT Analysis for Your Restaurant 

Discover the most popular types of restaurants, from bistros and diners to coffee shops and fine dining — and learn what makes them profitable.

Mx Blog - The 18 Most Popular Types of Restaurants, From Fine Dining to Food Trucks - header

Mx Blog - Favorites Thai - types of restaurants hero

The Most 18 Popular Restaurant Types Explained 

From off-premise dining to menu engineering to social media promotions, learn how to increase restaurant sales with these creative strategies.

Mx - restaurant kitchen takeout boxes staff

7 Proven Ideas to Increase Restaurant Sales

Learn how to measure and improve your restaurant profit margins with these helpful tips.


How to Improve Your Restaurant Profit Margin

Learn how this restaurant chain in the suburban Washington, D.C. area built a thriving delivery business with DoorDash. 

Mx - Santinis - family owners

How Santini's Grew a Profitable Delivery Business with DoorDash

Learn how to calculate and optimize your food cost percentage to increase profitability, price your menu strategically, and run a more efficient kitchen.

Mx Blog (US/CA/AU/NZ) - How to Calculate Your Food Cost Percentage - owner looking at bills

Mx Blog (US/CA/AU/NZ) - How to Calculate Your Food Cost Percentage - hero

How to Calculate Your Food Cost Percentage

Learn how to understand a restaurant P&L statement, then download a free profit and loss example template.

Mx Blog (Global) - Everything You Need to Know About a Profit and Loss Statement - laptop spreadsheet

Mx Blog (Global) - Everything You Need to Know About a Profit and Loss Statement - header

Everything You Need to Know About a Profit and Loss Statement

Wondering what your liquor cost percentage is? Learn how to calculate and optimize this key business metric for bars and restaurants.

Mx Blog (US/CA/AU/NZ) - 7 Ways to Lower Your Liquor Cost Percentage - image of customers drinking

Mx Blog (US/CA/AU/NZ) - 7 Ways to Lower Your Liquor Cost Percentage - hero

7 Ways to Lower Your Liquor Cost Percentage

This San Francisco restaurant revamped their menu and operations to become more approachable — while still maintaining profits.

CxBlog-DD-Q4-CheFico-LEAD

How Che Fico Alimentari Lowered Their Menu Prices

Learn how to analyze a restaurant P&L to understand profitability for third-party delivery sales. 


Mx Blog (Global) - How The Smoke Shop BBQ Uses Restaurant P&L Statements to Gain an Edge - restaurant interior

Mx Blog (Global) - How The Smoke Shop BBQ Uses Restaurant P&L Statements to Gain an Edge - hero

How The Smoke Shop BBQ Uses Restaurant P&L Statements to Gain an Edge

Learn which food costs are climbing and creative ways to fight restaurant inflation

Image of various foods (vegetables and fruits)

Mx - Restaurant Inflation: How Rising Food Costs Impact the Industry - food

Restaurant Inflation: How Rising Food Costs Impact the Industry

Learn how this Toronto-based healthy Tex-Mex franchise location built a loyal customer base through DoorDash.

Sunny Singh, owner of BarBurrito in front of his franchise location in the Canary District in Toronto. 

Mx (US/CA/AU/NZ) Success Story - BarBurrito - Featured image

How DoorDash Helped This BarBurrito Franchise Increase Sales by 84%

Learn how Spread Bagelry’s omni-channel customer experience drives new business at a higher margin.

Mx - Spread Bagelry - Header

How Spread Bagelry Wins Incremental Sales with DoorDash

From fast food to fine dining, learn about the different profit margin averages for various kinds of restaurants.


Mx restaurant kitchen staff working

Restaurant Profit Margins: Benchmarks by Type and How to Improve Yours

Learn about average profit margin for grocery stores, pet stores, liquor stores, flower shops, and more.

Mx restaurant kitchen chef pasta staff noodles cooking

Average Profit Margin by Industry – Benchmarks for Small Businesses

Get a breakdown of common restaurant expenses, as well as strategies to reduce restaurant costs and increase profit margins.

Mx Blog - Reduce Restaurant Costs hero image

United States, Canada & Australia

How to Reduce Restaurant Costs and Improve Profits

When devising your restaurant’s menu pricing strategy, there are many important factors to consider. Read our blog for tips, formulas, and more.

Restaurant menu pricing

Restaurant Menu Pricing: How to Price for Profit

Discover how these restaurateurs used DoorDash Capital to grow their businesses, run efficiently, and more.